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10 things I wish I had known when I started my business 20 years ago . . .

“Hindsight is good, foresight is better; but second sight is best of all.” ~ Evan Esar, Humorist Hi Friends, I have this habit every quarter where I do a retrospection exercise to review what happened during the past 3 months both professionally and personally. I task it in my calendar so that I don’t forget to do it, because yearly look […]

How much do you know about the effectiveness of your brand in the marketplace?

“A great brand is a story that never stops unfolding.” ~ Tony Shay, Former CEO of Zappos  (an online shoe company that sold to Amazon for 1.2 billion dollars) Hi Friends, It’s been a week all about the importance of branding for me, as I just closed off week 1 of a 2 week branding masterclass that I’m […]

This is something that you need to know now . . .

“In today’s workforce, there are two types of people – employees who are constantly trying to prove their worth to their employer and intrapreneurs who employers are constantly trying to prove their worth to.” ~ Raj Girn Hi Friends, As someone who started her career as a waitress at the age of 15 and became a C-Suite executive […]

Why no business can be successful without a holistic communications strategy . . .

This Could Change Your Life . . . “The single biggest problem in communication is the illusion that it has taken place.” ~ George Bernard Shaw  Hi Friends, We’ve all stumbled across this quote by the famous playwright Shaw at some point in time, but have we ever stopped to think about how powerful its message is in […]

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